Anime & Manga News

Media Do Acquires MyAnimeList Business from DeNA

by arsonal
Jan 15, 1:15 AM | 38 Comments
MyAnimeList, the world's largest anime and manga database and community, is coming under new ownership. On Tuesday, e-book and digital manga distributor Media Do Holdings announced a decision to acquire all shares of the website's operating business entity—MyAnimeList, LLC—from the current owner, mobile and web portal developer DeNA. Until the acquisition is completed, DeNA official Youichirou Watanabe remains the CEO of MyAnimeList, LLC.

Tokyo-based Media Do stores and distributes e-book content on behalf of hundreds of Japanese publishers. Its partner network includes platforms such as LINE Manga, a digital manga platform by Asia's second most popular messaging application, and Rakuten OverDrive, a digital rights management platform whose e-book unit sales rank second only to Amazon. Media Do is listed on the Tokyo Stock Exchange and reported 37.2 billion yen in consolidated revenue in the fiscal year ending February 2018. An American subsidiary, Media Do International, was established in San Diego in 2016.

DeNA had acquired MyAnimeList in January 2015 from Los Angeles-based male lifestyle publisher CraveOnline Media, making the company the first Japanese owners of the website. MyAnimeList was an arm of DeNA's entertainment business and was a sister service to digital publishing platforms MangaBox and Everystar. Over the past four years, DeNA's investment allowed MyAnimeList to form partnerships with streaming anime content providers (Crunchyroll, Hulu, and Anime Consortium Japan's DAISUKI) and digital manga publishers (VIZ Media, Kodansha Comics), providing anime and manga content directly to the website's users.

The launch of MyAnimeList's digital manga store last March capitalized on a trend of rising manga sales, especially in North America, as a result of the growing popularity of streaming anime. This is also boon for Japanese publishers, whose sales of digital manga continue to record double-digit increases domestically. Recent data from the All Japan Magazine and Book Publisher's and Editor's Association show that digital manga sales climbed 17 percent to 174.7 billion yen in 2017, accounting for more than 40 percent of the domestic manga market.

Media Do's purchase of MyAnimeList is the latest sign that the Japanese publishing industry is increasing investment in English-language publishers and digital platforms. Media Do plans to continue "enhancing MyAnimeList's functions as an overseas e-book distribution and marketing platform," according to a released statement. Other North American manga companies that have also come under Japanese ownership include VIZ Media (Shueisha and Shogakukan), Kodansha Comics and Vertical (Kodansha), and Yen Press (Kadokawa).

"I believe Media Do is uniquely positioned to slingshot MAL into being the number one 'all-things' anime and manga platform," said MyAnimeList founder Garrett Gyssler about the website's new owner. MyAnimeList currently sees 10 million monthly users and over 130 million monthly page views, according to web traffic data provided by Media Do as of December 2018.

Official site: https://www.mediado.jp/
Official English site: https://www.mediado.jp/english/

Source: PR Times

Correction: An earlier version of this story implied Youichirou Watabe was named the incoming CEO of MyAnimeList, LLC. His name is Watanabe, not Watabe. He is also the outgoing CEO of MyAnimeList, LLC, while DeNA completes the sale of the company. Media Do has not named an incoming CEO. MyAnimeList regrets these errors.

20 of 38 Comments Recent Comments

Corporate overlords..

I'm sure they will do better than people that have been running the site out of love of anime instead of money.

Jan 18, 2:11 AM by Saito

*insert 'webtoon on MAL' meme here*

Jan 16, 5:35 AM by Detective1412

I live long enough to see this.
Look forward for the future of MAL.

Jan 15, 7:40 PM by KazuXSora

new boss OwO hope it goes well

Jan 15, 7:21 PM by KanjiruFEEL

I hope with the new owners we can get some manga added in the list that haven't been added yet. Some good mangas I've completed and plan to read aren't on the websites database. Same goes for anime that I've watched that isn't in the database.

Jan 15, 6:37 PM by AllMightY

Add likes for thread comments

Jan 15, 5:48 PM by Biser

Huh new owners, cool.

I hope they can do something about the toxicity on this site. Even if its an impossible solution to solve, it be nice to have some methods against it.

Though yeah I'd like for new manga to be quickly brought on here. I'm surprised Chainsawman still isn't listed yet.

Jan 15, 5:42 PM by Slimcoder

Just PLEASE don't ruin this site - if there are any updates scheduled, would be nice if they were on improving functionality, not on "modernising" looks (I mean this in worst way). Last.fm is a good example of how a place can be ruined by mindless redevelopment.

Jan 15, 3:45 PM by KuroiYuu

Good luck for all of us!

Jan 15, 9:35 AM by xchyssa

So the ceo of a weeb site is a japanese guy. Interesting.

Jan 15, 8:59 AM by Catalano

keragamming said:
Frostbytes said:


Not op but a big problem about MAL is how new manga take ages to get added. For example, Chainsaw Man and meo;lation, the two new wsj manga, are still not added when they have 5 or so chapters already.

This problem happens with updating publishing status too. Anilist, on the other hand is pretty quick to update these kinds of things.


Just take a look at this, shows the state of manga database https://myanimelist.net/forum/?topicid=1752366


Good point, I think mal needs more moderators, or implement a program that accepts new entry base on the requirments of mal.


I'm pretty sure that's the job of the Manga Moderators; I remember seeing a staff member saying that recruiting more of them is something the staff team wants to happen.

Jan 15, 8:33 AM by ElleGrace

Meet the new boss!

Same as the old boss!

Jan 15, 8:05 AM by Seiya

I wanted to post earlier, but I wasn't on my comp so here it is! This is a great article with all the necessary information :)

Cheers to the company!

Jan 15, 8:00 AM by Maffy

Frostbytes said:
keragamming said:


Are you sure those are simple not allowed on Mal? Could you give me the name of some of them?


Not op but a big problem about MAL is how new manga take ages to get added. For example, Chainsaw Man and meo;lation, the two new wsj manga, are still not added when they have 5 or so chapters already.

This problem happens with updating publishing status too. Anilist, on the other hand is pretty quick to update these kinds of things.


Just take a look at this, shows the state of manga database https://myanimelist.net/forum/?topicid=1752366


Good point, I think mal needs more moderators, or implement a program that accepts new entry base on the requirments of mal.

Jan 15, 7:44 AM by keragamming

DOES THIS MEANS JAPAN ANIME COMPANY WILL STARTING TO THINK FOR WW FAN TOO????

Well, let's just hope that happen someday... And I hope with this, MAL with get better too~

Jan 15, 7:22 AM by Meira_Eve

MAL ANIME
Put me in the show Media Do

Jan 15, 6:25 AM by ichii_1

Hopefully it's all for the better of the site....

Jan 15, 6:08 AM by SheyCroix

Sounds good to me. I mean, at least it won't be worse than now, right?

Jan 15, 6:00 AM by Terkhev

I hope we get to see some changes for the better

Jan 15, 5:42 AM by Danae

We welcome our new overlords

Jan 15, 5:20 AM by ultravigo