Anime Market Recovers By Success of Blu-ray

by dtshyk
Jan 21, 2010 9:26 PM | 22 Comments

Oricon released a market report of the DVD & Blu-ray media in 2009. The total sales of the DVD and Blu-ray in Japan increased by 6.4% compared to the last year's number. Anime!Anime! attributed the recovery to the expansion of the anime Blu-ray market.

DVD & Blu-ray Total Sales in Japan 2007 - 2009

Breakdown Charts of DVD & Blu-ray Sales in Japan 2009

The sales of Blu-ray increased fivefold and Anime & Tokusatsu category made up 60% of it. As a result, the sales of Anime & Tokusatsu DVD and Blu-ray media in 2009 increased by 9% compared to 2008.

The sales of Anime & Tokusatsu DVD + Blu-ray
2008 71.5 billion yen
2009 77.7 billion yen

The expansion of the anime Blu-ray market brought about a remarkable progress of the anime media manufacturers. Bandai Vidual achieved 5.2% increase in sales and won the top in the market share ranking. The sales of Aniplex increased by 54.2%.

Market Share Top5 of Media Makers in Japan (% of increase in sales compared to 2008)
1, 5.4% Bandai Visual (+5.2%)
2, 5.0% Warner Home Video (+13.9%)
3, 4.8% TBS Video (+19.1%)
4, 4.7% Aniplex (+54.2%)
5, 3.9% Walt Disney (+26.9%)

Sources: Anime!Anime!, AV Watch

20 of 22 Comments Recent Comments

kkslider5552000 said:

iday12 said:

Detective said:

rolddy said:
damn must buy ps3

Haha same here. I'll wait for English Anime Blu-Ray's though.

who doesn't have a ps3 now?!

360 owners because they have the exact same video games?

Until it red rings.

Jan 27, 2010 1:27 AM by bbobjs

hahahahaha¨
lol the otaku lifeforce market willl live forever in our heart and mind
"who the hell do they think we are "

it will never be affect by the world crises

"i hope

Jan 22, 2010 5:55 PM by enerjak

I think Ponyo is to be thanked more than stuff like K-On

Jan 22, 2010 4:49 PM by mitamaking

iday12 said:

Detective said:

rolddy said:
damn must buy ps3

Haha same here. I'll wait for English Anime Blu-Ray's though.

who doesn't have a ps3 now?!

360 owners because they have the exact same video games?

Jan 22, 2010 4:13 PM by kkslider5552000

Its great to have a PS3 for blu-ray

Jan 22, 2010 3:14 PM by xDoN904

one has to remember though that the retail price for BD is 10 dollars more or the JP equivalent. that also has a large effect on the sales number. unless they are talking about units sold.

iday12 said:

Detective said:

rolddy said:
damn must buy ps3

Haha same here. I'll wait for English Anime Blu-Ray's though.

who doesn't have a ps3 now?!

me cause i am broke..and i got billz

Jan 22, 2010 1:47 PM by kisami

Detective said:

rolddy said:
damn must buy ps3

Haha same here. I'll wait for English Anime Blu-Ray's though.

who doesn't have a ps3 now?!

Jan 22, 2010 1:38 PM by en_____

Sale of more PS3s recently mean Blu-Ray sales is due to improve again next year.

Blu-ray is really 2 years into its lifespan, and is all ready set to take over the industry.

Jan 22, 2010 12:05 PM by Tyranid5

All thanks to Bakemonogatari.

Go aniplex!

Jan 22, 2010 11:48 AM by ringoo4

rolddy said:
damn must buy ps3

Haha same here. I'll wait for English Anime Blu-Ray's though.

Jan 22, 2010 11:00 AM by Detective

damn must buy ps3

Jan 22, 2010 9:11 AM by Mr_Gutts

I'm happy Aniplex is doing so good. Good animation seems to finally be rewarded with Bluray.

Jan 22, 2010 9:04 AM by Sohei

Yummy BD. I have yet to buy anything called BD and it doesn't look like I will this year. Hopefully next year.

I'm not sure this success will continue. A lot of the BD sales this year must have been people upgrading their DVDs to BDs and that won't continue forever. Here's hoping I'm wrong.

Jan 22, 2010 8:34 AM by kuroshiroi

Good thing I am planning on buying a blu-Ray player

Jan 22, 2010 8:00 AM by Arcadies

Phew! That's good news.

Jan 22, 2010 5:23 AM by TerrorH3ctor

the pies look yummy :D

and holy shit that's a lot of blu rays O_o
also...brealdown lol

Jan 22, 2010 4:58 AM by katzenjammer

That's good. Must buy a PS3 now!

Jan 22, 2010 2:19 AM by feeq

tehnominator said:
They should probably thank the otaku, Bakemonogatari and K-ON! for that.

haha proably yeah, and also for those haruhi fans who keep buying endless eight DVD

Jan 22, 2010 2:16 AM by villains