Takara Tomy To Produce Kids Anime with Korean Company

by dtshyk
Jan 19, 2011 5:01 AM | 16 Comments

According to Nikkei, Takara Tomy and Korean Entertainment company Sonokong announced a joint investment project to produce about five anime in five years. The first title "Pretty Rhythm" will be aired from April in Japan and from this summer in South Korea. The target audience are small girls. Character goods of the anime will be released both in Japan and South Korea.

Characters of Pretty Rhythm
Pretty Rhythm game official website

"Pretty Rhythm" is Takara Tomy's arcade rhythm game. A manga adaptation by Asabuki Mari has been serialized in Ribbon magazine since July 2010.

The number of Japanese animations aired in South Korea is tightly restricted to protect the local animation producers. Takara Tomy intends to place their anime out of the scope of the restriction by accepting investments from the Korean company.

Source: Nikkei

Pretty Rhythm: Aurora Dream on MAL

16 Comments Recent Comments

I hope if they planning ahead for five years they won't produce shows only for small girs but they'll do josei or seinen. That would be great~

Jan 20, 2011 5:05 AM by sayami

HawthorneKitty said:
No Puddi anime huh? =/

Where is my Giga Giga pudding?

Detective said:
Totally thought this thread was on Taka Tony and got mad excited.

Guilty.

Jan 19, 2011 8:52 PM by Pw3age

mikhailn said:

dtshyk said:
According to Nikkei, Takara Tomy and Korean Entertainment company Sonokong announced a joint investment project to produce about five anime in five years. The first title "Pretty Rhythm" will be aired from April in Japan and from this summer in South Korea. The target audience are small girls. Character goods of the anime will be released both in Japan and South Korea.

Characters of Pretty Rhythm
Pretty Rhythm game official website

"Pretty Rhythm" is Takara Tomy's arcade rhythm game. A manga adaptation by Asabuki Mari has been serialized in Ribbon magazine since July 2010.

The number of Japanese animations aired in South Korea is tightly restricted to protect the local animation producers. Takara Tomy intends to place their anime out of the scope of the restriction by accepting investments from the Korean company.

Source: Nikkei

Excellent way to break into the protected South Korean market. Now, I wonder if they're going to try the same tactic with the North Korean market ...

North Korea doesn't have a "market."

Jan 19, 2011 7:38 PM by Felix_Omni

dtshyk said:
The target audience are small girls.

I'm going to hope for that to be the truth.

Jan 19, 2011 5:08 PM by herox3

Totally thought this thread was on Taka Tony and got mad excited.

Jan 19, 2011 4:28 PM by Detective

cool danceing anime

Jan 19, 2011 3:54 PM by CrystalLake

Japan got clever

Jan 19, 2011 11:27 AM by Akamitsu