According to the press release, "Onegai My Melody Kirara☆
" will end in March and a new anime "Jewelpet" will start in the same programming block from April 5th.
"Onegai My Melody
" series had continued for four years. The rating of the first three series ranged between 4 - 6% but the rating of the last series dropped to 1 - 3%.
Jewelpet is a originally character toy series developed by SEGA TOYS in collaboration with Sanrio.
Title Illustration of Jewelpet
Director: Sasaki Nanako (episode director of "Nodame Cantabile Paris Chapter
Series Organizer: Maekawa Atsushi ("Yu-Gi-Oh! Duel Monsters
Character Designer: Miyakawa Tomoko ("Onegai My Melody
Production Studio: Studio Comet
Source: Jewelpet Official Website
Source: Weve Press Release (PDF file)
Source: TV Rating Database