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Manga Apps Grow Amid Declining Magazine Sales

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Feb 10, 2015 10:07 PM
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According to recent findings by the Research Institute for Publications (RIP), an arm of the All Japan Magazine and Book Publisher's and Editor's Association (AJPEA), the electronic manga market expanded to 57.4 billion yen in 2012, an increase of 11.7 percent from the previous year. This figure is nearly 17 times the size of the e-manga market in 2005, when the RIP began tracking e-manga sales.

On the other hand, sales of manga magazines have dropped by more than half in the 15-year period between 1998 and 2013. The most recent figure stands at 143.8 billion yen in sales for manga magazines. In 1998, this figure stood at 320.7 billion yen.



[Diagram: Sales of manga magazines (gray) and digital manga (blue), 1998–2013. Magazine sales are plotted against the left y-axis, while digital sales are plotted against the right y-axis. Unit of measurement for both axes is 100 million (1 oku) yen.]

This pattern indicates that reading manga on digital platforms instead of in printed magazines is becoming more commonplace. There are currently 21 Japanese companies offering 35 different services for reading digital manga. The largest is LINE Manga, a spin-off of the LINE messaging app, which topped 10 million downloads and 4.9 billion yen in sales as of January 2015 after 22 months in service.

Source: NewsPicks

News submitted by arsonal
myanimelistllcFeb 14, 2016 3:23 AM
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Feb 10, 2015 10:13 PM
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that much is obvious,its 2015 people do everything on the internet,even 8 year old children have all kind of electronic stuff (computer,smart phone,tablet,gaming console)...If anything im surprised people still buy magazines...Faith in humanity restored...
Feb 10, 2015 10:38 PM
#3

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nice acronym for the company.
And that is one large drop in sales. But to be honest, this is like how people watch things on hulu and youtube and other providers on the internet rather than watching it straight out of the TV instead.

We're all going to become the people in Wall-E

Feb 10, 2015 10:49 PM
#4

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Not surprising.

I wonder how low those stats would be if One Piece wasn't in it.
Feb 10, 2015 10:53 PM
#5
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That's hardly surprising. For ongoing manga series, digital platforms are the best medium to use since you can read the chapters as soon as they're released. Besides, you pay less on an app than you'd on an entire volume.

Though, I prefer to read them in print if possible, at least the series that have already ended.

Feb 10, 2015 10:58 PM
#6

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It's more and more common that people are using electronic devices and platforms to access manga material. Not very surprising imo with those statistics.

Sometimes though, I still like to go old school and read them from hand.
Feb 10, 2015 11:07 PM
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Well as others said I think manga sales will be only decreasing. Personally I'd also read e-manga but if I really liked it I would buy it because I enjoy things that I can actually see/touch. Paper manga won't die. At least not in near future.
Feb 10, 2015 11:10 PM
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suddenly i feel guilty reading manga on internet..
Feb 10, 2015 11:25 PM
#9

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Soon they'll publish only a limit number of a certain manga ...
Feb 10, 2015 11:28 PM

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IntroverTurtle said:
Not surprising.

I wonder how low those stats would be if One Piece wasn't in it.


Not a lot different, I wouldn't think. Jump may have the largest circulation, but it accounts for only about 20% of the total market (and the main reason why it is that high is because it is a weekly magazine whereas a lot of its main competitors are monthly). Then there's the fact that probably only a very small proportion of JUMP's buyers wouldn't buy it were it not for One Piece, and you're looking at a relatively low proportion of the total sales.

Incidentally this
The largest is LINE Manga, a spin-off of the LINE messaging app, which topped 10 million downloads and 4.9 billion yen in sales as of January 2015 after 22 months in service.

means that site isn't actually included in the data at all, as it only came along in March 2013 and there's no actual data point on that graph for 2013. The rise in availability of online apps is probably the single biggest driver of that growth trend.
There is no such thing as shit taste. Only idiots who think everyone should have the same taste as they do.
Feb 11, 2015 12:22 AM

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I read manga on internet because where I live there is no shop here that sells manga. I know I can buy manga on internet but the shipping is very expensive to my country.
Feb 11, 2015 12:47 AM

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Damn, I use Manga Rock for my manga reading pleasures. (probably because they dont sell manga here). On the plus side, having manga incorporated with the internet is more eco friendly too imo. =)
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Feb 11, 2015 12:59 AM

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japan is finally starting to embrace the online/digital purchasing trend

the discs like CD/DVD/BluRay needs to die too but i guess that will come slowly but surely
Feb 11, 2015 1:05 AM

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_kevin said:
(probably because they dont sell manga here).

Both of us are from Kuala Lumpur and idk why you would say that o: I can get easy access to buy manga volumes at Kinokuniya KLCC and any Borders store (although most of the time I buy my manga volumes from bookdepository)

I read e-manga sometimes (LINE Webtoon etc.) but I still prefer buying paper manga bc I like seeing stacks of manga volumes in my bookshelf
Feb 11, 2015 1:17 AM

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Of course this is happening, it's 2015.
:3
Feb 11, 2015 1:41 AM

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Not surprising at all. Books and all are dying so the same thing is happening to manga and everything is digital though I still like to have psychical copies of my manga.
Feb 11, 2015 1:54 AM

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Something about reading manga on your hands just feels better, everything is going digital tthough, this much was expected.
Feb 11, 2015 2:02 AM

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I don't usually read manga, but when I do, I buy them

Feb 11, 2015 2:12 AM

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Not surprising. Print is dying. Newspapers, magazines, books, even handwriting-- it's all being replaced by computers.
Feb 11, 2015 2:12 AM

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Monjoex said:
suddenly i feel guilty reading manga on internet..


+1
Feb 11, 2015 2:12 AM

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j0x said:
japan is finally starting to embrace the online/digital purchasing trend

the discs like CD/DVD/BluRay needs to die too but i guess that will come slowly but surely

BluRay is fine if they lower the prices a bit.
added the fourth most popular anime onto this site
Feb 11, 2015 2:21 AM

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j0x said:
japan is finally starting to embrace the online/digital purchasing trend

the discs like CD/DVD/BluRay needs to die too but i guess that will come slowly but surely
Die and replace them with what? Streaming? Lol.
Feb 11, 2015 3:06 AM

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I'm feel weird reading manga online, i still prefer to buy them
Feb 11, 2015 3:31 AM

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The same happens with newspapers and novels, history books, etc...
Feb 11, 2015 3:31 AM

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Paulo27 said:
j0x said:
japan is finally starting to embrace the online/digital purchasing trend

the discs like CD/DVD/BluRay needs to die too but i guess that will come slowly but surely
Die and replace them with what? Streaming? Lol.


digital downloads too and ye streaming as well
Feb 11, 2015 4:01 AM

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j0x said:
Paulo27 said:
Die and replace them with what? Streaming? Lol.


digital downloads too and ye streaming as well


And someday the day may come where the first digital publisher/shop closes down because of too much competition. People will start to recognize that they mostly own nothing really for the money they spend when they can't download or read their stuff anymore. Same with licences which run out.
I don't mind digital releases even i prefer books too for full volumes. But at least i want to own stuff really which I have enjoyed much.
Shaoran-LiFeb 11, 2015 4:07 AM
Feb 11, 2015 4:06 AM

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It's no surprise. I don't see why people would spend money on the magazines when the full volumes of the series in them are almost the same price. They help keep them up to speed sure, but if they're in it for a single chapter of one series, it's a total waste of money. It's easier to just read online and buy the volumes later.

Feb 11, 2015 4:46 AM

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j0x said:
japan is finally starting to embrace the online/digital purchasing trend

the discs like CD/DVD/BluRay needs to die too but i guess that will come slowly but surely
annnnnnnnnnnd the reason bds are sold arent because to watch anime

its to have a physical copy with extra features
Feb 11, 2015 5:58 AM

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No surprise there, everything is about technology these days.
Feb 11, 2015 6:29 AM

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Veronin said:
Not surprising. Print is dying. Newspapers, magazines, books, even handwriting-- it's all being replaced by computers.
I do feel more comfortable reading manga digitally, but on the contrary I think that Light Novels are better printed off.



Anyways, Makishima is probably rolling in his grave right now.
Feb 11, 2015 7:03 AM

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but, but...I like holding the book in my hands Q-Q
"Hey, assbutt!"—Castiel, Supernatural

"Do you ever have a problem where you just don't know how to reply to an argument-- not because you don't know the answer, but you just don't where to begin? Like, the foundation of knowledge you'd need to impart to this person before you could even begin to drag them out of their sinkhole of ignorance would cost thousands of dollars, if it were coming from a University?" -MAL in a nutshell.
Feb 11, 2015 7:21 AM

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MaxXZoe said:
Monjoex said:
suddenly i feel guilty reading manga on internet..


+1

+2
Feb 11, 2015 7:24 AM

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I'm not sure if there are already, but Manga streaming apps with premium services which actually contribute to the original developer (by paying a specified amount of money based on the number of times his/her created content was accessed) may be used as an alternative in the future. It's basically what spotify is doing for music.
Takei_Hisa said:
We're all going to become the people in Wall-E

That's what scares me..
Feb 11, 2015 7:33 AM

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Tyrant10 said:
I'm not sure if there are already, but Manga streaming apps with premium services which actually contribute to the original developer (by paying a specified amount of money based on the number of times his/her created content was accessed) may be used as an alternative in the future. It's basically what spotify is doing for music.
Takei_Hisa said:
We're all going to become the people in Wall-E

That's what scares me..


Tbh what scares me the most is how we're becoming heavily reliant on technology. Don't get me wrong, I love technology and science and all that jazz but I can't help but shake the feeling that this may or may not become a problem in the future.
Feb 11, 2015 7:54 AM

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The services need work and I believe a centralized service similar to Steam that has both raw and translated manga available for a decent monthly rate would be good and variety, I want stuff from Dengeki, Manga Time Kirara, and others on board to this service. Also, LNs desperately need the digital treatment and should be available on this service.


Feb 11, 2015 8:27 AM

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Ahmad317 said:
MaxXZoe said:


+1

+2

+3
Feb 11, 2015 8:45 AM

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If you're not going to put in the resources and risk to print your work, I'm not going to pay for it. Physical copies only for me.


Feb 11, 2015 9:18 AM

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Still love physical over digital for collecting.
Feb 11, 2015 9:27 AM

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j0x said:
Paulo27 said:
Die and replace them with what? Streaming? Lol.


digital downloads too and ye streaming as well


I like my physical copies though, I wouldn't pay for a digital download
Feb 11, 2015 9:30 AM

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babymimi said:
j0x said:


digital downloads too and ye streaming as well


I like my physical copies though, I wouldn't pay for a digital download


Would you download if it was DRM free?


Feb 11, 2015 9:31 AM
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Screw that. I love digital stuff a lot, but I will ALWAYS prefer physical copies of anime, manga, and doujinshi over digital copies. Nothing beats the sight of said material sitting on your bookshelf. You'll all regret going digital if/when a powerful solar flare kicks the fuck out of the power grid and you are unable to see your crap.
Feb 11, 2015 10:17 AM

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JUMP sells about 250K copies a week, so shounen is doing great it's the other demographics that are going down.
Feb 11, 2015 10:21 AM

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ichii_1 said:
JUMP sells about 250K copies a week, so shounen is doing great it's the other demographics that are going down.


Once One Piece ends, it will go down as well.


Feb 11, 2015 10:25 AM
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they need to adapt create big sites with lots of material offer multilingual translations with a monthly pay, just act smart in the future people will use more tech than ever so just adapt and do it fast. (I would be glad to ha a big site to read online i would pay 20 30 even 40 euros to have such a legal meaning to read.)
Obviously i would still want a real copy of my favorite mangas
Feb 11, 2015 10:39 AM

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Hoppy said:
ichii_1 said:
JUMP sells about 250K copies a week, so shounen is doing great it's the other demographics that are going down.


Once One Piece ends, it will go down as well.

Until the next big hit happens, dbz > one piece > ?
And maybe oda will write another manga.
Feb 11, 2015 10:43 AM

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I love reading manga on my phone, but i also love having physical copies of manga to read and have on my bookshelf.
Feb 11, 2015 10:51 AM
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Hoppy said:


Would you download if it was DRM free?


I personally would not. It is just way more satisfying to have it on my shelf than it is to just have a list of files on my computer.
Feb 11, 2015 11:46 AM

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I don*t and wont ever buy a digital manga. Most important reason being that the quality of the images is not as good. For a proper quality parity between the book and the digital release you would need something like 1mb + per page, which wont happen due to bandwidth constraints.

Reading a physical and book of the same manga side by side, the book gives a better feeling of the overall composition of the work, how it hits your eye and is processed by your brain as a coherent work.

Also I dont know if its always the artist*s intent but often times contrasts and depictions of light and dark are not equivalent between the book and the digital, its big enough to look like an entirely different release.

Its harder for me feel like digital manga is a *real* manga considering the history of the medium.
Feb 11, 2015 1:31 PM

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Thats a shame I prefer to read my manga on paper. I hate reading on my tablet.
Feb 11, 2015 7:28 PM
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Ew digital copies. Jk, I just like my physical copies better. Nothing beats the feeling of turning that page in your hands. Plus, I already use the computer too much anyways and I would like to rest my eyes from the screen if there is the option, but of course for us non-Japanese speakers/readers, we have to resort to reading online because not everything we like is being licensed into our language. One good thing about digital anything is that in case of a disaster, you'll at least still have it...I can't be the only who worries about possible random emergency happening and my manga collection gets destroyed lol. But yeah, digital copies are always more convenient, and in the age of instant gratification (and maybe little space if you don't live in a big place), it's what people may start to prefer. They're cheaper too. Anyways, is the implication of this news that there may be less physical copies being printed in the future? I mean it's interesting but pretty intuitive given how much we rely on electronics these days...
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