TLDR: a comedic harem anime with a massive amount of fan service
This review will be based on the whole series.
The final verdict will be an 8/10 for the whole series.
Story 7/10
It's hard to give this a rating as the story is mostly focuses on the characters, fan service and comedic element of it. One day a Alien girl called Lala accidentally crashed into Rito's house while he was having a bath. During that time Rito accidentally touches her breast which leads to a symbol of being the Lala's fiance. However, Rito doesn't have any love interest for Lala, but only for Haruna to undo this the only way is to touch her breast again to officially cancel the marriage between those two. After that there really isn't any story-focused element, but the characters are the main point of the story. There is some side story from time to time, but it doesn't really lead anywhere. SO LONG WORDS SHORT: It's basically a story that is mostly focused on fan-service and comedy.
Character 10/10
Ok, if you're here for the fan service then oh boy this anime offers an extensive amount of it. The first half-season the main character is set between Rito and Lala that mostly mocks around the place they are living in. There is some other characters that showed up from time to time to support the main character to keep the series fresh and ongoing. After the first half ended it is then focused on Rito and Momo and Lala became more of a support character. However, the story is still more of less the same that is mainly focused on comedy and fan services. Rito's accident happens almost like every time, and whenever he has an accident there will always be almost like a porn related fan service.
Animation 8/10
Generally, the animation is at a very good quality throughout its life-spam. At the start it does look standard for its time, but you can see it does hugely improved over time as the series goes on. Overall, the animation starts of adequate, but does improve as time goes on.
Conclusion
If your here for the fan service then your at the right place. The story is light-hearted and comedic focused which makes the character very lively. However, some fans may have a disappointment with the characters as the series goes on because it transfer from Lala to Momo towards the end of the series. The animation is great, especially the fan service part the animators draw it with all there hearts and soul into it.