Japan's Weekly Anime TV Rankings
1. Sazae-san
2. Crayon Shin-chan
3. Doraemon
4. Chibi Maruko-chan
5. One Piece
6. Gegege no Kitarou
7. Pokemon: Diamond & Pearl
8. Naruto: Shippuuden
9. Keroro Gunsou
10. Atashi'n chi
For more information: ANN
20 of 30 Comments Recent Comments
Yay for One Piece! ^^
Sep 9, 2008 5:17 AM by mirichan00
Sep 9, 2008 3:01 AM by Seny
Sep 9, 2008 2:19 AM by Corpse69
Sep 8, 2008 10:09 PM by mosdefind
Yea.... I wonder how they actually count who watches what.
Essentially, there's one company in Japan that measures TV ratings -- Video Research. Nielsen, the company responsible for the most famous US ratings, used to have a presence in Japan, but backed out in the mid-90s leaving VR all to itself.
VR has a system called "People Meters" (they're not unique -- most other audience measurement companies use them) which is basically a device hooked to a TV which logs everything watched. The key is that everyone watching has to "log in" (usually by pushing an individualized button). This allows VR to drill into the demographics of viewers. In the old days they used to have one box for the entire household and you never knew who was watching what. They relied on handwritten logs for that. But now the advertisers can know precisely which demographics they're appealing to.
But to get back to the point, they use these boxes and then extrapolate from percentages how much of Japan is watching.
Now, here's the kicker. The numbers in this thread and usually posted are based on the Tokyo area boxes in service. Bear in mind that the metro area around Tokyo has roughly 30 million people, so how many boxes do you think Video Research has out there measuring?
600.
That's right. When you see an anime go up or down a point in the ratings, you're essentially talking about 6 or so households in all of Tokyo that were unable to watch the show that week.
There are two other sets of 600 boxes in Osaka and Nagoya. They also run smaller, long-term ratings studies in multiple other locations, although you never see these ratings since they come out months after the fact. This is really in line with US and other practice though, as there are only 5,000 similar boxes run by Nielsen in the entire USA. That's one of the reasons I'm somewhat skeptical of the reported ratings and value the DVD sales numbers much more, since they are somewhat more representative of what "typical" MAL-people watch (i.e., not most of what's in the Ratings Top 10.)
Yea I remember how it works, just a general remark about how can half of the series be unknowns or not even popular here.
The system they use is alright for now but hopefully once they might just add an extra component to tv's which send what you watch to some company that could be federally funded. Plus the people they usually get to have these are "growing" familys. You really dont see many college students having them which show a different type of genre, which could be why these are the types on top.
b.o.t...// Although i want to check out half of the ones I havn't watched yet, I just feel like its more sarcastic series types which isn't my style.
Sep 8, 2008 9:55 PM by Turbe
Huh. Lol for the first 10places. T_T
Fixed
Sep 8, 2008 9:07 PM by kie_
Sep 8, 2008 8:24 PM by Hinata020
Yea.... I wonder how they actually count who watches what.
Essentially, there's one company in Japan that measures TV ratings -- Video Research. Nielsen, the company responsible for the most famous US ratings, used to have a presence in Japan, but backed out in the mid-90s leaving VR all to itself.
VR has a system called "People Meters" (they're not unique -- most other audience measurement companies use them) which is basically a device hooked to a TV which logs everything watched. The key is that everyone watching has to "log in" (usually by pushing an individualized button). This allows VR to drill into the demographics of viewers. In the old days they used to have one box for the entire household and you never knew who was watching what. They relied on handwritten logs for that. But now the advertisers can know precisely which demographics they're appealing to.
But to get back to the point, they use these boxes and then extrapolate from percentages how much of Japan is watching.
Now, here's the kicker. The numbers in this thread and usually posted are based on the Tokyo area boxes in service. Bear in mind that the metro area around Tokyo has roughly 30 million people, so how many boxes do you think Video Research has out there measuring?
600.
That's right. When you see an anime go up or down a point in the ratings, you're essentially talking about 6 or so households in all of Tokyo that were unable to watch the show that week.
There are two other sets of 600 boxes in Osaka and Nagoya. They also run smaller, long-term ratings studies in multiple other locations, although you never see these ratings since they come out months after the fact. This is really in line with US and other practice though, as there are only 5,000 similar boxes run by Nielsen in the entire USA. That's one of the reasons I'm somewhat skeptical of the reported ratings and value the DVD sales numbers much more, since they are somewhat more representative of what "typical" MAL-people watch (i.e., not most of what's in the Ratings Top 10.)
Sep 8, 2008 8:22 PM by Iri
Crayon Shin-chan is massively overrated.:x
The English dub slightly amuses me.
But it's not THAT funny.
Sep 8, 2008 7:46 PM by Plate
Sep 8, 2008 7:44 PM by ukonkivi
Huh. Lol for the first 3 places. T_T
Yea.... I wonder how they actually count who watches what.
One Piece beat Naruto?? Holy crap.
I would be very depressed the day the nauto anime actually does good which is now :(
Sep 8, 2008 7:41 PM by Turbe
Lol @ Naruto and Pokemon P:
Sep 8, 2008 7:30 PM by fishiiie
Sep 8, 2008 6:44 PM by Plun
Sep 8, 2008 6:27 PM by Drew013
Sep 8, 2008 5:09 PM by tsuD
Sep 8, 2008 4:51 PM by fumoffu_u
Sep 8, 2008 4:49 PM by VK11
Sep 8, 2008 4:36 PM by Plate
Sep 8, 2008 4:29 PM by iTom
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