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Kyuubey (キュゥべぇ)His name is written in both Hiragana and Katakana as キュ(kyu)ゥ(u)べ(be)え(e). So the more acceptable Romaji for his name is Kyuubee/Kyuubey.
He is a familiar who can grant any wish to a certain girl, on the condition that she becomes a Puella Magi and fights against witches.
Mahou Shoujo Madoka★Magica (Puella Magi Madoka Magica) builds on the lighthearted magical girl trope...before completely destroying it! One of the new toys a magical girl gets in this anime is a soul gem that seems to shine bright with hope. But in this anime, all that glitters is not gold...