Story : the storyline for this series is EXTREMELY repetitive. Keima and Elsie track down a escapee demon soul (who just happens to be inhabiting an attractive, yet strange girl), Keima uses his sim dating skills to woo the girl, she falls in love. Copy, paste then repeat. Thankfully the series is short which, in a way, balances out the predictability (however it becomes almost unbearable in the second season). You can expect your cliche twists and such but don't expect much major plot development. 5/10
Art : the art is reasonably good, the character designs tend to be well thought through and depicted well with much detail. The animation is pretty good and even the fight scenes are quite well executed however as the series isn't action based don't expect spectacular brawling. Overall the art is a high of the series and pleasant to view. 8/10
Sound : personally I really enjoyed the opening which was a well needed deviation from the regular high pitched squeaking of a very cutsie sounding girl (in fact it was the opening which attracted me to this series..). The ending was a bit bland however wasn't unbearable. 7/10
Character : I have to admit, characters aren't the strong point of this show. Keima is an arrogant loser who spends his life playing on video games and is frankly the best character in my opinion. The rest of the cast ,which are notable, are mostly girls and all VERY irritating, stubborn or just plain stupid. Take for example Kanon who is egotistical, constantly worrying that people don't know who she is, and clingy, constantly needing reassurance from Keima. Some of the girls peronalities will have you cringing and banging your head off the wall. 5/10
OVERALL: despites it's many plot holes the basic idea of this series is quite inventive and entertaining for most of the series. As I have mentioned this series is very predictable and boring however I did enjoy this series for the most part and would recomend this series for m/f aged between 13-18. 7.5/10
