Reviews

Mar 29, 2022
Baby I Love You Daze is basically an advertisement for the confectionary company Lotte as well as a celebration of it's 70th anniversary.

Directed by Rie Matsumoto who also did the magnificient Gotcha! music video and the style as well as the animation is very similar here as well. The music video focuses on the romance of two teenagers via chocolate, obviously as this is a ad for.......well chocolate. Nothing to say on the actual substance of the video as it's just a simple love story told visually.

The visuals are a special treat to the eye from the slick transitions, and the many uses of the pixelated art style, it telling a story reflecting the story of the video as well. The song is as catchy as it can get, it being sang by the band Bump of Chicken which was also involved in Rie Matsumoto's other works.

Overall: 9/10
Reviewer’s Rating: 9
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