I get what the writers were going for. The theory works along something like this: slice of life genre with medium amount of comedy lightly sprinkled with some deeper "feel good" moments. A shapeshifting female main character who can entice both lovers of lolis and admirers of cuter adult women, and whose personality can range from tsundere to moe depending on the situation, ticking of more checkmarks on the viewer-pull list. It is hard to put into words where they failed with their plan, but I'll try to reason my scoring anyway.
Not sure why it is not really working for me. The MC is interesting, her character is growing throughout the season, she learns new things and changes accordingly. The two closest supporting characters are also fine, although only one of them grows alongside the main character. The rest of the cast are mostly funny, but I felt like they should have been used as one-offs only, and focus should have been kept on the main trio and their relationship, since the others are far less developed and that unfortunately does not really change by the end of the season (apart from some mandatory anime "twists" which are fully foreseeable and not interesting on their own).
The main plot was only interesting for a few episodes since new elements to it are not really introduced at all. The show should have been better off almost fully concentrating on the relationships of the main character and the previously mentioned two closest supporting characters, which would have moved it into the direction of the Dragon Maid series' slice of life feels. It could also have revealed more of the MC's past with some flashbacks (something I am very angry at Dragon Maid for not doing more since those were the best episodes in Season 2). I get the feeling the writers were trying to do too much with too much characters and a boring main plot, while the components of a very nice slice of life anime was already in their hands in the beginning.
So overall it's a letdown for me, but not at all a bad anime. If you need something to go in the background or have nothing to watch in between seasons, go for it. Just don't expect anything memorable.
