Anime Industry Exceeds 2.5 Trillion Yen in 2019
An early look at this year's annual anime industry report from The Association of Japanese Animations (AJA) revealed that the estimated global market value of the industry hit a record high of 2,511.2 billion yen (approx. US$24.19 billion) in 2019.The global market value—which is determined by domestic and overseas sales in Japanese animation and related industries—grew by 329.8 billion yen (approx. US$3.176 billion) from the previous high of 2,181.4 billion yen (approx. US$21.03 billion) estimated for 2018, an increase of 15.1%. Both figures represent the largest single-year increases since the AJA was established in 2002. The 2019 market value was also roughly double the 2009 value.
Growth in 2019 was strong domestically and overseas, with the latter market also hitting a record high of 1,200.9 billion yen (approx. US$11.57 billion). From 2014 to 2017, the domestic market declined while the overseas market surged. Both saw minimal gains in 2018 before substantial increases last year, when the anime industry's global value set a new record for a seventh consecutive year.
Animation Business Journal and Anime! Anime! founder Tadashi Sudo states the outlook for 2020 is bleak—largely due to the ongoing coronavirus pandemic. There is speculation that sales figures for live performances, merchandise, and theater tickets will decrease. In spite of a potential negative impact from the pandemic, Aniplex, Shueisha, and ufotable are experiencing historic success with the Kimetsu no Yaiba (Demon Slayer: Kimetsu no Yaiba) film. Kimetsu no Yaiba Movie: Mugen Ressha-hen set a box office record in Japan for a film's first ten days, and totaled 23.35 billion yen (approx. US$225 million) in box office revenue through its first 30 days. The total made it the fifth-highest grossing film ever in Japan as of November 16.
The AJA and its 83 member companies seek to promote Japanese animation while supporting those involved in its creation. The organization has run Anime Mirai (formerly the Young Animator Training Project) since 2014, and has published the cited annual industry report since 2009. The full 2020 report (detailing 2019) will be available on November 30, and can be purchased from the AJA's official website. Past editions of the report can be downloaded for free in English and in Japanese.
Source: Animation Business Journal, The Association of Japanese Animations
20 of 22 Comments Recent Comments
Hrybami said:
edit: Oh I didn't see that your account was 13 years old, I misread as 2017. Yeah the argument that fansubs and illegal services attract viewership made sense back then, but it's no longer the case now.
edit: Oh I didn't see that your account was 13 years old, I misread as 2017. Yeah the argument that fansubs and illegal services attract viewership made sense back then, but it's no longer the case now.
That's the one. Yeah Anime access was extremely limited back then. Now on the other hand, as you say isn't the case now.
I guess I see things from an older perspective. (Dammit, now you made me feel old). XD
Nov 23, 2020 11:09 PM by Voddas
Voddas said:
Very true! I'm not ashamed to say that I only got into Anime through illegal sources many moons ago, but had it not been for that I wouldn't be the fan I am today. I have a vast collection of DVDs, Blurays and models, as well as subscriptions to legal Anime Streaming sites Crunchy and Funi.
Always good to hear the industry is ever growing, it's well deserved.
FlyingDunsparce said:
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
Very true! I'm not ashamed to say that I only got into Anime through illegal sources many moons ago, but had it not been for that I wouldn't be the fan I am today. I have a vast collection of DVDs, Blurays and models, as well as subscriptions to legal Anime Streaming sites Crunchy and Funi.
Always good to hear the industry is ever growing, it's well deserved.
Lol this doesn't make any sense. You could still get into anime legally since you already got the advertisement required to try anime in the first place. Many legal services offer limited free trials so you can try before paying. You really don't need to pirate before becoming an anime fan.
And don't give credits to pirates for your purchase lmao. Pirate sites absolutely don't promote you to purchase anime legally, they want you to keep pirating on their website so they can suck revenue. If you end up subscribing to a legal service then it was your own choice, not the pirate's choice.
edit: Oh I didn't see that your account was 13 years old, I misread as 2017. Yeah the argument that fansubs and illegal services attract viewership made sense back then, but it's no longer the case now.
Nov 23, 2020 6:22 PM by KryzakamiHrybami
Hamazura said:
lol mal triyng to be relevant by "overseas" mention don't you have some dignity¿
reading the 'legal fag squad' makes me feel sick
lol mal triyng to be relevant by "overseas" mention don't you have some dignity¿
reading the 'legal fag squad' makes me feel sick
the article simply summarize report cited in the post you dingus.
and most of them credited from expansion of legal streaming platform.
FlyingDunsparce said:
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
JanPri said:
And now try to imagine the number if 80% percent of people didn't watch anime and read light novels illegaly
And now try to imagine the number if 80% percent of people didn't watch anime and read light novels illegaly
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
advertisement will keep stay as advertisement if you didn't buy the product. internet e-peen didn't give a single money. legal streaming site IS the product. manga, light novel and merchandise (to most degree, different medium merchandise goes to different producer) are not included here.
Nov 23, 2020 5:57 PM by Kuma
lol mal triyng to be relevant by "overseas" mention don't you have some dignity¿
reading the 'legal fag squad' makes me feel sick
reading the 'legal fag squad' makes me feel sick
Nov 23, 2020 8:31 AM by Hamazura
"piracy is always a service problem" - Gaben
Nov 23, 2020 8:00 AM by deg
FlyingDunsparce said:
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
JanPri said:
And now try to imagine the number if 80% percent of people didn't watch anime and read light novels illegaly
And now try to imagine the number if 80% percent of people didn't watch anime and read light novels illegaly
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
How will they? Official stuff are not available in many countries and in which it is available the quantity is very limited like merch from 5 popular shows.
Nov 23, 2020 7:38 AM by Drumbottle
FlyingDunsparce said:
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
Very true! I'm not ashamed to say that I only got into Anime through illegal sources many moons ago, but had it not been for that I wouldn't be the fan I am today. I have a vast collection of DVDs, Blurays and models, as well as subscriptions to legal Anime Streaming sites Crunchy and Funi.
Always good to hear the industry is ever growing, it's well deserved.
Nov 23, 2020 7:31 AM by Voddas
24.19 billion US dollar? That's certainly a large number. I'm really glad anime industry is doing great. However, if piracy was somehow completely banned (I think it's nearly impossible and I don't want it to happen either), the number would be way larger.
Nov 23, 2020 7:24 AM by IrrelevantGuy
Hehe and they keep crying about Piracy.
PIRATES WILL NEVER DIE.
PIRATES WILL NEVER DIE.
Nov 23, 2020 4:08 AM by Ramkec
JanPri said:
And now try to imagine the number if 80% percent of people didn't watch anime and read light novels illegaly
And now try to imagine the number if 80% percent of people didn't watch anime and read light novels illegaly
The number would most likely be a lot lower because the amount of overseas fans would be lower as well. Without piracy many people wouldn't even get into anime in the first place and thus wouldn't get familiar with the franchises and eventually spend money on manga, light novels and merch.
Nov 23, 2020 4:04 AM by FlyingDunsparce
And now try to imagine the number if 80% percent of people didn't watch anime and read light novels illegaly
Nov 23, 2020 2:54 AM by JanPri
It's good to hear that the growth was strong domestically as well.
Nov 23, 2020 2:25 AM by Danae
I'll bet the total value will be significantly even higher in 2020 due to Corona lockdowns. There's lot of new people getting into anime and manga due to the pandemic.
Nov 23, 2020 2:22 AM by Timebomb420
That’s a lot of money
I wonder how much of that yen is going to the animators
I wonder how much of that yen is going to the animators
Nov 23, 2020 12:49 AM by LeonhartAugust
Glad to see the Anime industry is booming.
Nov 23, 2020 12:48 AM by Evangelical
2.5 trillion yen. All thanks to the kaneki ken mask I brought the other day.
Nov 23, 2020 12:25 AM by StardustCursader
2.5 TRILLION YEN??? That's gotta be like...50 whole $.
Nov 22, 2020 11:24 PM by vegeta8639
...record high of 2,511.2 billion yen...
It could have reached 3,000 billion if they made no game no life s2.
It could have reached 3,000 billion if they made no game no life s2.
Nov 22, 2020 10:30 PM by removed-user
Japanese entertainment industries (music, films, anime, etc.) don't try hard to make money and impact outside of Japan. South Korea is exactly opposite of that. They're booming with their films and music.
Nov 22, 2020 10:03 PM by Drumbottle
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