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Cup Noodles Launches 'Hungry Days' Animated CM Series

Jun 18, 10:30 PM
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Pocky Priestess

Joined: Jul 2013
Posts: 1219

On Monday, Nissin Foods' Cup Noodles brand launched an animated commercial message (CM) series for 2017 titled Hungry Days: Aoharu ka yo. The project, which follows the theme of "youth," was first teased on June 8 with a trailer narrated by Megumi Hayashibara.

The first installment of the series features the protagonist of Majo no Takkyuubin (Kiki's Delivery Service) as a 17-year-old high school witch, four years older than her appearance in the original film. Rock band BUMP OF CHICKEN performs the theme song "Kinen Satsuei" with vocalist and guitarist Motoo Fujiwara composing the song.

Kiki is a 17-year-old high school witch living in Yokohama. In that town, she lives peacefully with her black cat Jiji. She has faint feelings for her childhood friend Tombo who attends the same school as her. One day, by chance, she sees Tombo being confessed to by a junior, and she feels a tug in her heart. Will Kiki be able to deliver her feelings?

Kiki: Minami Hamabe (live-action Ano Hi Mita Hana no Namae wo Bokutachi wa Mada Shiranai.)
Tombo: Yuki Kaji (Boku no Hero Academia)

Director: Show Yanagisawa
Episode Director: Jun Soga (Kami nomi zo Shiru Sekai episode director)
Art Director: Yuusuke Takeda (Ghost in the Shell: Stand Alone Complex)
Character Design: Eisaku Kubonouchi (Makunouchi mangaka)
Key Animation, Animation Director: Yuuichi Takahashi (Sekiranun Graffiti)
Studio: Tatsunoko Production

30-second CM

Studio Ghibli produced the original 1989 fantasy film with Hayao Miyazaki as the producer, director, and writer. Majo no Takkyuubin is an adaptation of the Japanese novel of the same name written by Eiko Kadono and illustrated by Akiko Hayashi. The film is a winner of the Animage Anime Grand Prix Award.

Official site:

Source: Comic Natalie

Hungry Days: Aoharu ka yo. on MAL
Modified by tsubasalover, Jun 20, 8:46 PM
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Jun 18, 10:36 PM
Typical Tsundere

Joined: Jun 2014
Posts: 4131
Hmm... Interesting I guess. I'll try to keep an eye on this maybe? I'm not too sure.
Jun 19, 12:27 AM

Joined: Sep 2010
Posts: 531
Whoa, Kiki is brought to the present now!

"to the world you may be one person, but to one person you may be the world."
Jun 19, 1:48 AM

Joined: Jun 2016
Posts: 874
The male lead was totally strange! He should been used as a typical background! Good thing that this was one of cm stuff. Otherwise, its nice!
Jun 19, 5:12 AM

Joined: Jul 2012
Posts: 556
I saw this earlier today on Twitter. Nice to see Ghibli's characters redesigned and set in the present time. Looking forward to what the other CMs are going to be about.

Anime List ✼ Manga List ✼ 2017 AWC ✼ 2017 MRC 
Jun 19, 6:15 AM
Joined: Jun 2011
Posts: 1666
looks pretty good. i will keep an eye on it
Jun 19, 6:21 AM

Joined: Jun 2011
Posts: 251
I don't get why they used Kiki in the first place. It also looks like a generic love story. Too bad.
Jun 19, 6:49 AM

Joined: May 2009
Posts: 601
that was really cool, I feel like I could watch an actual series of Kiki. The music reminds me of Your Lie in April for whatever reason.

The 30 second version is so much better than the 15 second one on their channel... it would really suck to see the 15 sec one first lol
Jun 19, 1:34 PM

Joined: Feb 2011
Posts: 1415
The movie was my favorite childhood Miyazaki film, but I'm not interested in this thing...
Jun 20, 11:33 AM

Joined: Aug 2013
Posts: 483
Saw this on YouTube. It was trending.
"I want to become a steamed cheese roll"