Superflat Monogram

Rating a commercial is fairly simple; how effective is the work promoting the brand? There are many ways to do, but most commercials fail in that aspect; they either try to pretend it's "hip" to use the promoted product or use trashy witless humor. Even the recent Super Bowl ads feel a bit bland and stale.

This commercial, on the other hand, is memorable, adorable, and visually trippy.

For those who don't have three sisters who shop like I do, Louis Vilton is a well-known designer brand that sells designer bags and other fashion accessories. The commercial is intended to attract teenage girls to the brand, so ... in some ways, it is like a shojo anime. Thus, it is bright and colorful.

However, it goes one step further. It begins with a girl being swallowed by a walking panda and she travels into another dimension; the visuals are remarkably similar to some scenes in the Digimon series, a work the key animators are very familiar with. However, instead of gritty cyberpunk visuals, the work went the Mawaru Penguindrum way by just being spectacularly pink and stylish. The work is literally a five minute mouthwatering project for people who love artsy things.

There is no concrete story. Instead, the story is based on conveying emotions through visuals, which creates themes and ideas. Basically, this commercial asks you to check out Louis Vilton because it's not just trendy, but really family-friendly; that is a no-brainer, of course, but the way it is presented is beautiful. The music complements the story and it's a catchy experimental tune. This is what I call effective storytelling and it's pretty damn amazing to see a commercial to be this top-notch.

This is of course a commercial and it's no Neon Genesis Evangelion. People looking for a concrete story will definitely not enjoy it, but if you are willing to spare your five minutes and go on an acid trip, check out this commercial. This is a great commercial without a doubt.

Basically this 5 minute short anime film had popped up on a site that can't be named and I just wanna see what it involves!

The short starts off with a little girl waiting for someone at a Louis Vuitton store, meets a creature (who honestly might as well be a Madoka Magica villain) and gets sucked into a pretty unusual world. There's not really much going on in the world but only the kid was just looking for her flip phone (hadn't said that in ages, yeah I'm old deal with it) and in the end goes back to normal after exploring a little bit ... of that weird wondrous world.

Music was alright enough but I would like for it to be more upbeat. Although I will say the little girl and the little creature in this are cute. Yeah not much to say really about this short tbh. .

Well the description really says it all, "A young girl is standing outside a store, using her mobile phone, when a strange force wrenches that phone from her hands and drops it onto the ground. When she goes to pick up her phone she finds that a fantastically strange creature has picked it up first - and eats it. She's furious - until it eats her too," the it goes on to a supposition of her reasoning.

Pros: Animation only.

Cons: Story is odd, and music is very distracting.

~SPOILERS~

Not really worth watching, maybe one time max. Some sorta trippy short(no real story). like i said music is ... very disjointed and distracting it does sorta work with the short but not well enough. In shorts characters development can never be fully expressed. Animation is pretty good though.