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VOCALOID Hatsune Miku Featured in Ads of Toyota USA

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May 5, 2011 11:48 PM
#1

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According to the official website, TOYOTA USA has collaborated with Crypton's VOCALOID Hatsune Miku and aired ads using the character and supercell's song "World is mine".

Dream Harmonic - Corolla + Miku: Big Dream
Dream Harmonic - Corolla + Miku: Compact Dream

Source: Toyota Corolla Miku official website
dtshykMay 5, 2011 11:51 PM
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May 5, 2011 11:51 PM
#2
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Oh god, why?
May 5, 2011 11:51 PM
#3
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I raged so fucking hard.
May 5, 2011 11:52 PM
#4

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Epic fail is epic.
May 5, 2011 11:56 PM
#5

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This is Interesting.
May 5, 2011 11:56 PM
#6

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what in the world? i donut understand
May 6, 2011 12:01 AM
#7
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1. This is an American advert, 'Hatusune Miku'? Miku Hatsune.

2. 'AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA'. I wasn't aware that octave could be achieved in Vocaloid 2.
May 6, 2011 12:06 AM
#8

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hahahah this is so stupid that it's funny!
May 6, 2011 12:06 AM
#9

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Great. I wonder what's next >___>
May 6, 2011 12:10 AM

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I didn't expect this collaboration. O.O But will Miku fans rush to buy Toyota cars? I highly doubt so.
May 6, 2011 12:25 AM

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It will be interesting to see that is for sure.

my prediction: is this will be short lived and forgotten or not get much attention from an non otaku American consumer base.

My fear: this becomes a American celebrity cult bandwagon to make their own brand of vocaloids, ke$sha vocaloid NO NOT WANT

Reguardless I bet pixiv and danbooru will be flooded with miku art in a corolla
Josh001May 6, 2011 12:32 AM


May 6, 2011 12:27 AM

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May 6, 2011 12:32 AM

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This made me laugh. Maybe they'll do a spot for a new 1:1 Gundam next.

I am a banana.
May 6, 2011 12:43 AM

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What the. I doubt many in people in the States will recognize her at all. Why would you even.

BEGINNER
May 6, 2011 12:47 AM

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Ahaha, the plan is on the move = Operation Hatsune Miku will take over the world xD

-- I'm looking for "The One" and I'll find her more quickly if I audition two at a time. Think you can do better? --
-- The World God Only Knows -- Toaru Majutsu no Index -- Boku wa Tomodachi ga Sukunai --
May 6, 2011 12:49 AM
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saka said:
This made me laugh. Maybe they'll do a spot for a new 1:1 Gundam next.


'Harley-Davidson, the official motorbike of the RX-78 Gundam'.
May 6, 2011 12:51 AM

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............. The only question I have is...... why? o.O
May 6, 2011 1:07 AM

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Onibokusu said:
'Harley-Davidson, the official motorbike of the RX-78 Gundam'.


If only they did an ad with a Gundam riding a motorcycle...
May 6, 2011 1:13 AM

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adamantine said:
What the. I doubt many in people in the States will recognize her at all. Why would you even.


QFT
May 6, 2011 1:14 AM

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Toyota must be desperate. Either that or their brakes aren't the only things defective there
May 6, 2011 1:18 AM

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i liked the video but i love it !
May 6, 2011 1:43 AM

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kalamity said:
Epic fail is epic.
What are you talking about? This is amazing. Never thought I would see something like this in the states. I have to share this with some other people.
May 6, 2011 1:51 AM

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So this is airing on tv?

What exactly was the point of using Miku, though? Nobody who didn't already know about her is going to recognize her or know what Vocaloids are, they're just going to think she's some mascot character made by Toyota, lol.

I think "World is Mine" is a good song to use, but they shouldn't have used the scream. It's just going to scare normal people that she's screaming like a banshee with the creepiest looking face ever.

Also I did rage at "Hatsuni Miku". At least say her name right.
May 6, 2011 1:55 AM

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LOL! Toyota WTF are you DOING????!( ̄へ ̄)
May 6, 2011 1:56 AM

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Ousto said:
So this is airing on tv?
Also I did rage at "Hatsuni Miku". At least say her name right.
I haven't seen this on tv yet if it's airing.

I was a bit annoyed at the mispronunciation of her name as well. I noticed the same thing with Pokemon, often times I hear Pokimon.
May 6, 2011 2:05 AM

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King_Samekh said:
Onibokusu said:
'Harley-Davidson, the official motorbike of the RX-78 Gundam'.


If only they did an ad with a Gundam riding a motorcycle...

DONT
dont...give them ideas! >.>
May 6, 2011 2:23 AM

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Why does everyone misunderstand WHY she was in the commercial?

Toyota didn't partner with Crypton to market Corolla using Miku.
It was Crypton that wanted to partner with Toyota to market Miku using Corolla.

They've done this just because she isn't well-recognized in the states.
This is to promote Miku in preparation of her English voice bank, so that more people know about her by the time it is released.
May 6, 2011 3:09 AM

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You know if I were someone unfamiliar to Miku, I would change the channel as soon as i heard that screech...
May 6, 2011 4:43 AM
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Them doing that for some reason seems normal.
Shuck Face / Slinthead!
May 6, 2011 4:51 AM

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I like the ad.
May 6, 2011 5:03 AM

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Not exactly what I wanted to see first thing in the morning... I raged so fucking hard... I'm gonna pretend I didn't see those commercials and pray I don't see them on TV especially the first one.

Your typical Toyota driver in the US won't know who the fuck she is. They should have done this in Japan instead of here.

If Honda ever did that, I'd sell my Accord and buy a Hyundai.
AkamitsuMay 6, 2011 5:10 AM




May 6, 2011 5:15 AM
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paperbomb said:


Like Sebastian Michaelis advertising for Cereal. Why the hell not?

I'd buy it.

Anyway, I don't really think this will make Miku super popular in America or anything. If it does, oh well, but the idea is a bit detestable to me.
losslesswingsMay 6, 2011 5:26 AM
May 6, 2011 6:18 AM

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how stupid can this get
May 6, 2011 6:27 AM

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I liked it, but i'm going to laugh my ass off if it shows up on my TV
May 6, 2011 6:43 AM

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The commercial itself is ok, but I have no idea who the hell let that guy who reads the stuff into this, his voice is annoying and sounds as if he was about to throw up. Seriously.
Oh, when I said that the commercial was ok, I meant - it would have been ok, if it had aired in Japan rather than USA.
I rather dislike the word "fail", but in this very case - no word described what I've just seen better.


May 6, 2011 6:58 AM
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Gogetters said:
I liked it, but i'm going to laugh my ass off if it shows up on my TV


Me too.
May 6, 2011 7:03 AM

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poor song choice for this sort of thing... they could have at least tried to find one that people wouldnt be bothered by... and lol in my part of the states, i highly doubt i'l see this commercial



"If only if only, the woodpecker cried, the bark on the tree was as soft as the sky" || ♪My mind, heart is broken♫
May 6, 2011 8:00 AM

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Follow your dreams???

WTH? Shes not even real!! XDD
May 6, 2011 8:03 AM
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What have you done to miku america....
May 6, 2011 8:07 AM

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Lulexiaa said:
Follow your dreams???

WTH? Shes not even real!! XDD

*Agrees* They should never relate 2D with 3D..
May 6, 2011 8:18 AM

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Out of all the things they could advertise with they had to use Miku-chan. At least if a Toyota company in far East Asia did it, it would make more sense, but in America!!!


Josh001 said:
My fear: this becomes a American celebrity cult bandwagon to make their own brand of vocaloids, ke$sha vocaloid NO NOT WANT


I agree, I really don't want anything like that ABSOLUTELY NOT!!!
May 6, 2011 8:25 AM
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wtf... thats all I have to say :) good day (but seriosuly wtf)
May 6, 2011 8:35 AM

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What is this I don’t even… Who had the idea to do this, for God’s sake? It’s ridiculous.
And along with Toyota, of all companies. Using World is mine as the theme wasn’t the best decision, either; Miku’s high-pitched scream isn’t exactly going to attract customers, guys…

Anyway, I doubt it’ll work out the way they want it to.

And, if I ever get to see this on a TV, I will laugh. HARD.
I think, then procrastinate.
Therefore, I am.
May 6, 2011 8:37 AM

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oh lawd
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May 6, 2011 8:54 AM

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it was pretty cool. though the scream kinda hurt my ears.
May 6, 2011 9:30 AM

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LOL, don't know why people are reacting so negatively to this

Edit: just saw the vid.... I understand now....I know that the intention was good but the average American doesn't understand what Vocaloid is.
LibertyPrimeMay 6, 2011 9:40 AM
May 6, 2011 10:19 AM

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It's just...... strange
May 6, 2011 10:29 AM
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I liked the ads.
May 6, 2011 10:34 AM
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Hahaha I wonder if its only a matter of time until shes featured in a Nascar car. That'll be the day...
May 6, 2011 10:51 AM

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I now officially regret cosigning a loan through Toyota Financial on my mom's RAV 4 to help build my credit.
Ok™
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