Beautiful World

This is pretty much just a fanservice music video for Evangelion and Utada Hikaru fans. If you like both of them, you're probably going to like this.

Using the ending theme for Rebuild of Evangelion: 1.0 You Are (Not) Alone and scenery from the movies themselves is fine and all, but that's pretty much all this video does. Sometimes you'll see still images of the main cast juxtaposed to the buildings with changing light patterns but that's it.

It generally just seems like a cheap budget video used to promote both the song and keep the hype going enough for the series while we await ... the Rebuild series to end.

This isn't an offensive video in any way, it just seems like it didn't need to exist. It doesn't ruin anything, you should just only really bother with it if you're a diehard fan of either Eva or Utada Hikaru.

'Beautiful World' is a music video directed by Tsurumaki Kazuya and sung by Utada Hikaru.

The Song in question is based on the ending theme for Rebuild of Evangelion: 1.0 You Are (Not) Alone. As for the video itself, it uses clips from the first 3 movies of the rebuild franchise. It uses city scenery along side cuts to stills of the characters. The characters themselves are juxtaposed with those same buildings and finally quick cuts to scenes of the movie. These cuts involve most of the main cast members and their interaction around Shinj. Presumably used to link with the music's lyrics as to ... why said images were chosen.

Even as a fan of Utada Hikaru's music, thanks to Kingdom Hearts, the song itself is only half of the original itself. So if listening to the song was your only take away, then you are out of luck.
I will say for a positive that even if most of the images were just reused scenes, the placement of them was effective. In terms of the conjuncture with the songs themes and lyrics with the themes of the movie. Otherwise the main use of this was for promotion of not only the last films for fans, but to be showcased at an MTV Japan event to promote said movie and franchise.

Harmless is a word I would use. Neat for fans of Eva and Utada and a small piece to hold off people waiting for the last film, but absolutely little to nothing past the 1st or 2nd viewing for those unfamiliar with both.